Rule of three

Today I was asked to write a LinkedIn recommendation for a friend. (Check out my profile, just created!) I had no idea how to start, so I consulted The Public Speaker over at Quick and Dirty Tips. She had a great article. Then I learned about the rule of three.

The rule of three is a technique used in writing that says that things that come in threes are more memorable than things that come in other numbers. Examples include: the three little pigs, Goldilocks and the three bears, and the three stooges. Another example is the maxim which realtors love: Location, location, location. Simply saying that location is the most important thing to selling a house won't do. You need to make the phrase stand out in people's minds.